About

Welcome to the About Us page.

We’ve made this page personal rather than just another company page, as we believe it’s important for you to understand how and why Webserve Development was formed. You will also get an idea of how we would like the business to run, and the standards we set and expect to achieve with our company. 

It is our intention to make Webserve Development the premier SEO company in Norfolk. If you’re on this page we’re guessing you might be thinking of getting in touch, so this is a good opportunity for us to explain why we are so different to other SEO and Web Development companies, & why you should consider using our services.

So why did we get into this industry? 

Like you, we were on the other side of the fence – looking to improve our website in order to attract more customers and therefore more business…We already had a growing online company, and it was imperative that we hired professionals who could guide us to the next stage of building a better online presence. Unfortunately what happened next was scary. To cut a long story short we hired four different ‘SEO companies’ who all turned out to be worse than useless, in fact if they’d have been in the construction industry we may well have seen them on Cowboy Builders by now!

Seriously though, after spending thousands of pounds and wasting three years, we almost ended up losing a business we had worked so hard to build up. It was the most frustrating time of our professional lives, suffering plenty of sleepless nights & stressful days before eventually sacking the lot of them. You need to understand that it’s not just what you lose in Developer charges, but that the time aspect can be critical too. Knowing what we do now we realise that three years of lost development has cost us a small fortune in turnover and profits.

We had to face reality, if we wanted good SEO results we would have to teach ourselves how to deliver them! So we decided to commit ourselves full time, building contacts, training & studying intensely and learning just how these developers and SEO companies were failing to achieve good search engine results for their clients.  Through sheer persistence & determination we achieved very high rankings for extremely competitive keywords. To prove it was no fluke we have since managed it over and over again in the SEO world & now rank amongst the best in the UK. It’s also worth noting that these rankings were achieved with limited financial resources…

THAT WAS THEN – THIS IS NOW 

How we work! – First meeting: 

We will define the level of development required & assess the full potential of your website. After an informal conversation we can usually determine whether we can work together to achieve online success. We will provide an honest appraisal of your online prospects, and will only go on to offer our services if we can really add genuine value to your business.

Once a web project is undertaken we will continually advise and remind you of what you need to do. A compliant webmaster (site owner) can make the world of difference to the success, or otherwise , of an SEO campaign. A good client relationship is the foundation for long term success and the catalyst for achieving the best possible SEO results.

If you’re considering having a website built or are perhaps experiencing problems with an existing site, we can tailor a package to suit you. We stick rigidly to timescales given and will deliver a quality SEO and web development service.

Our work ethic is second to none and we have always taken this aspect very seriously. We clearly define any actions customers need to take so they can forge forward and make the most of our time with them.

Webserve Development has an excellent reputation which has been built through honesty, integrity and sheer hard work.

We understand more than most just how valuable SEO is when done correctly, because we run numerous other businesses online. It works for us and it can work for you too!

Search engine optimisation certified

ISO 9001-2000 COMPANY.

SEARCH ENGINE OPTIMISATION SPECIALISTS

Seo Specialists - Website Optimisation & Search Engine Optimisation Consultancy.

Thoroughly research relevent keywords specific to your business for effective SEO. The main purpose of organic SEO is to increase relevant or targeted traffic for all those right keywords through search engines. SEO can take up lots of effort plus depending on your industry it can sometimes take up lots of money. You should have a clear idea right from the start as to what keywords you want to target. There are a number of tools available on the Internet, even Google has a free tool for choosing keywords. Seo professionals will also target key phrases as well as those more difficult terms. These have lower volumes of traffic, but if enough of them are targeted the total will add up to a sizeable amount. By their very nature they will also have low levels of completion making it easier and quicker for you to achieve higher search engine rankings and get your SEO campaign of to a good start. Relevant content FOR seo makes your website information-rich, if the site provides meaningful information people will come back to it it will increases your keyword density and it gives your website ULP (unique linking property) this will increase those all important inbound links. Updating your website with new relevant content is a good long term SEO strategy which will drive you up the search engines. Make sure you have unique titles for every page as titles are used by the search engines to both rank and display pages. Leveraging your page titles will also increase your rankings and search engine traffic. Your description Meta tag should describe your page in one or two sentences, and of course include your keywords but also selling the page to the potential searcher. Content at the top of the page is considered more important than the content below, so ensure your SEO keywords are near the top of the page. Use semantic HTML where possible. Ensure you use semantic HTML and that your keywords appear within the header tags. Your website will need to be using search engine friendly URLs. Try not to use dynamically generated URLs, as these are usually lacking in keywords. I am happy to take on SEO in London or any of the other major cities like Manchester as SEO jobs or contracts can be undertaken as i work online. Talking about SEO, We have a new client who are specialist's in Pond Construction Security Norfolk  Letterboxes
SEARCH ENGINE OPTIMISATION Our goal is simple: we want to make the Internet a successful addition to your business. That means making websites user friendly and visible to web surfers by promoting the pages in the natural search engine results with the skills and contacts in Search Engine Optimisation (SEO) that we have, also by using paid advertising methods such as Pay Per Click (PPC). As a Search engine optimisation specialist i can help drive more unique visitors to your website. This is far more complex than simple search engines submissions and to achieve increased volumes of traffic, your website will need to be optimised, if done correctly the site will will then be structured so that all pages are search engine friendly and get indexed. Achieving first page Search Engine listings naturally and effective PPC campaigns will bring regular visitors which your business can receive regular enquiries - The deciding factor then is what you have to offer potential customers. Through extensive research we know what works and what doesn't in SEO, with the key factor of our service being the actual website optimisation and link building. What is Search Engine Optimisation? Search Engine Optimisation is primarily about creating valuable information for the end user. Effectively Website Optimisation ensures that your companies website presents an excellent user experience, therefore growing in value to Search Engines through natural linking. Many think Search Engine Optimisation is only about manipulating placement results which isn't as effective as website Optimisation that is ensuring that your company's website delivers what potential clients want of which the search engines can interpret. Any site that follows these basic principles will find their website will add real value to their organisation, and once Website Optimisation is in place your website will be ready to compete for more competitive keywords. So Search Engine Optimisation (SEO) or Search Engine Optimization as the Americans call it, is the practice of modifying a website so that it is considered to be Search Engine Friendly. If a website can be properly read by the search engine spiders, there is an increased probability of achieving desirable results in the Search Engine Result Pages (SERPs). The primary task for any Search Engine Optimisation company is to understand your product and customers and the search terms these people are using to find a product or service related to the website owner. An aspect rarely mentioned is that to be good at SEO the specialist must have had lots of life experience which can only come with age One rule which we constantly preach to our clients is that in Search Engine Optimisation their content must be unique. It's no secret that google filters out websites or pages that contain duplicate content from other websites so its not a good idea to copy!! besides that every company is different so they should be shouting out about their good points and not someone else's. With SEO clients should be fully aware that when optimising websites, organic rankings don't increase overnight and it can take up to six months and even longer for highly competitive keywords. Other factors such as domain age can affect the time it takes also. Even your domain name can have an effect on search engine results. Generally though the more pages you have and the more articles you have, the more search terms related to your business you will rank highly for. One thing for sure after all the process of getting a website tuned and positioned gaining free traffic is that, it's well worth the effort and will bring you a consistent level of new found business of which your website will be responsible for, This is where your company starts to get a return on it's investment. If a jobs worth doing it's worth doing right!! I hope that after reading this you will see I know my job - and i know how to do it well!! A WORD OF WARNING Hiring as bad SEO company can also get your website banned as well as not achieving what you set out to do for the privilege of a fee.

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